About Us

Discover Our Journey, Values, and Global Impact

About

JIANCHENG
SHOES GROUP

Zhejiang Jiancheng Shoes Group Co., Ltd. is a leading shoemaking enterprise headquartered in Wenzhou, integrating design, R&D, production, and sales. With over 500 employees, including 100 technical experts, and four advanced production lines, we produce more than 3 million pairs of shoes annually. We serve markets across the U.S., Europe, and regions in Asia, Africa, and South America, earning multiple prestigious awards.

Specializing in men’s and women’s footwear, we emphasize style, comfort, and quality, forging long-term partnerships with global brands like SKECHERS and LEVI'S. Certified under ISO9001, BSCI, SMTEA 4P、SCAN, etc., we continue to innovate with five patents, while fostering a supportive workplace culture.

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We value new ideas, explorations, challenges and stretch our thoughts.

Mission ➭

Our mission is to deliver the highest quality products and the most efficient service to consumers worldwide.

We are dedicated to excellence in all aspects, from innovative product development to attentive customer support.

By continually enhancing our practices and adapting to evolving needs, we aim to provide exceptional value, build lasting relationships, and drive success for all stakeholders.

Every interaction and product is designed to exceed expectations and contribute positively to everyone involved.

Vision ➭

Our aspiration is to become a globally renowned brand, known for our relentless pursuit of excellence and our dedication to creating and sharing exceptional value with our partners.

We envision leading the industry by driving innovation, fostering meaningful collaborations, and setting new standards of quality and integrity.

Our goal is to make a lasting impact on a global scale, inspiring and empowering our partners and stakeholders through our commitment to progress, sustainability, and mutual success.

Value ➭

Appreciation: We value kindness and honor our partners' support
Innovation：We value new ideas, explore, challenge and stretch our thinking
Responsibility：We do what we say and we own what we do
Professionalism：we are committed to excellence
Sustainability：We strive to improve the environment and people's lives
Win-Win:We treat people with respect and grow together

Founder's Story

Founder Xie Ruiting established a connection with the footwear industry in 1986 when he first entered the workforce. Starting as an apprentice, he has dedicated over 30 years to the shoemaking industry. In 1996, he founded a family-run shoe factory, always prioritising customer satisfaction while maintaining high production standards and operational philosophies.

Throughout his journey, he has remained passionate about the footwear sector, continually striving to enhance product quality and fashion appeal, with a commitment to serving global footwear consumers.

ABOUT OUR COMPANY

Employee Care

We prioritize employee well-being with over 500,000 RMB in annual meal subsidies, various awards for achievements, and personalized birthday gifts. Our annual trips offer relaxation and adventure, while our activity room with sports facilities supports both fun and fitness, creating a supportive, family-like work environment.

Our History

1996

Humble Beginnings—Zhejiang Jiancheng Footwear Group Co., Ltd. started its journey in 1996 as a humble family workshop, Huit Leather Shoe Processing Factory, nestled in Wenzhou’s Ouhai District. What began in a modest space of less than 200 square meters, focused on handcrafted shoes, has transformed into a thriving enterprise dedicated to quality and innovation.

2003

Expansion and Innovation—We relocated to a state-of-the-art facility on Hongmei Road, marking our transition to a fully operational company. This move not only enhanced our production capabilities but also expanded our foreign trade OEM business, establishing a reliable service network across Spain, Ukraine, and Dubai.

2014

Rebranding for Global Focus——We rebranded as Wenzhou Jiancheng Shoes Co., Ltd., honing our focus on delivering exceptional OEM services to international brands. Our reputation for speed, precision, and superior craftsmanship quickly became our trademark.

2021

Transformation into a Group—The transformation into Zhejiang Jiancheng Shoes Group Co., Ltd. was realized, launching seven divisions that integrate headquarters, production, R&D, and trade. Drawing on extensive international experience and a strong R&D team, stylish and comfortable footwear is created to meet market trends while providing valuable insights to global clients.

Humble Beginnings—Zhejiang Jiancheng Footwear Group Co., Ltd. started its journey in 1996 as a humble family workshop, Huit Leather Shoe Processing Factory, nestled in Wenzhou’s Ouhai District. What began in a modest space of less than 200 square meters, focused on handcrafted shoes, has transformed into a thriving enterprise dedicated to quality and innovation.

Expansion and Innovation—We relocated to a state-of-the-art facility on Hongmei Road, marking our transition to a fully operational company. This move not only enhanced our production capabilities but also expanded our foreign trade OEM business, establishing a reliable service network across Spain, Ukraine, and Dubai.

Rebranding for Global Focus—We rebranded as Wenzhou Jiancheng Shoes Co., Ltd., honing our focus on delivering exceptional OEM services to international brands. Our reputation for speed, precision, and superior craftsmanship quickly became our trademark.

Transformation into a Group—The transformation into Zhejiang Jiancheng Shoes Group Co., Ltd. was realized, launching seven divisions that integrate headquarters, production, R&D, and trade. Drawing on extensive international experience and a strong R&D team, stylish and comfortable footwear is created to meet market trends while providing valuable insights to global clients.

Our Achievements

We offer tailored footwear solutions with a focus on cost-efficiency, blending advanced manufacturing technology and skilled craftsmanship. Our fast delivery times, commitment to sustainability, and rigorous quality control ensure you receive premium products that not only meet your specifications but also enhance your brand’s reputation.

28Y+

Company Experience

28Y+

Company Experience

4M+

Invested in Sustainability

500+

Production Staff

100+

Skilled Technicians

4M+

Invested in Sustainability

500+

Production Staff

100+

Skilled Technicians

Certification

We have passed BSCI, SMETA 4P, and SCAN audits, adhering to strict social responsibility and security requirements,demonstrating our strong commitment to sustainability and social responsibility.

Let's Win Together!

Unlock competitive pricing, advanced technology, high-quality craftsmanship, and sustainable, customizable footwear solutions—scalable for your brand's growing demand.

About Us

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